Product Enablement Manager

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.

We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.

To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success.

Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.

If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.

As a Product Enablement Manager, you'll make sure Braze's most technical customer-facing teams fully understand our product. This job has two main work streams. You'll run the internal process for building product enablement, taking each project from intake to launch so content is accurate, on time, and matched to the release calendar. You'll also run deep, hands-on enablement sessions for Technical Account Managers (TAMs), Technical Architects (TAs), Support, and Solutions Consultants (SCs), so they can design, troubleshoot, and position Braze with confidence.

• Design and own the end-to-end process for building internal product enablement: intake, prioritization, scoping, timelines, SME coordination, content review, and launch
• Line up enablement deliverables with the product release calendar so technical teams are ready before features reach customers
• Coordinate across Product, Engineering, Product Marketing, Documentation, and the broader Enablement team so everyone knows who owns what, what's due when, and what's been approved
• Build and maintain repeatable templates, workflows, and tracking (e.g., Jira, or Claude) that make the build process scalable and visible to stakeholders
• Share status, risks, and tradeoffs with stakeholders early, and adjust priorities quickly when launches or business needs change

• Design and deliver deep, hands-on enablement sessions (labs, workshops, live demos, and troubleshooting walkthroughs) built around the day-to-day work of TAMs, TAs, Support, and SCs
• Create and maintain resources such as technical FAQs, reference architectures, sandbox exercises, recorded deep-dives, and certification paths, working with SMEs in Product, Engineering, and Product Marketing
• Run regular needs assessments with technical team leaders to find knowledge gaps, recurring escalation themes, and support case trends, then turn them into targeted enablement
• Measure impact with assessments, certification completion, survey feedback, and operational data (e.g., ticket deflection, time-to-resolution, escalation volume, technical win rates), and use the results to improve programs

• 3+ years of experience in technical or product enablement, with a strong track record of designing and delivering advanced technical training and project management
• 7+ years of combined experience in a technical customer-facing or product role (e.g., Technical Account Manager, Technical Architect, Solutions Consultant, Technical Support, Sales Engineer, or Product)
• Strong hands-on knowledge of APIs, SDKs, data integrations, and common programming concepts. You're comfortable going deep with highly technical audiences
• Experience with Braze or another customer engagement platform; experience with mobile/web SDK implementation is a strong plus
• Proven program and project management skills, including running multi-stakeholder content development cycles against fixed launch dates
• Ability to simplify complex technical concepts without losing accuracy, and to tailor content for different technical roles
• Strong relationship management skills, with credibility among engineers, product managers, and technical team leaders
• Analytical skills to assess data, find trends, and turn insights into actionable enablement
• Experience with LMS platforms, sandbox/lab environments, and content authoring tools is a plus
• A Bachelor's degree in a relevant field or equivalent practical experience
• Moderate travel required
• Business-fluent English is essential

If you enjoy getting deep into the technical details, running complex projects to completion, and helping technical teams become trusted experts for our customers, we'd love to hear from you.

For candidates based in the United States, the pay range for this position at the start of employment is expected to be between $101,000 and $130,000/year with an expected On Target Earnings (OTE) between $123,000 and $160,000/year (including bonus or commission). Your exact offer may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to cash compensation, this role qualifies for a comprehensive Total Rewards package that includes equity grants of restricted stock (RSUs) so that you will own a piece of our company.

Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country at here. More details on benefits plans will be provided if you receive an offer of employment.

From offering comprehensive benefits to fostering hybrid ways of working, we've got you covered so you can prioritize work-life harmony. Braze offers benefits such as:

• Competitive compensation that may include equity
• Retirement and Employee Stock Purchase Plans
• Flexible paid time off
• Comprehensive benef